Concept + Art Direction + Illustration
Writer: Lorenzo de Rita
 
Writer: Lorenzo de Rita
Nike had the best 5 strikers in Italy. The campaign, TV, Print and PR was a call to protect goalkeepers.
The campaign was signed by The Association against Cruelty towards Goalkeepers.
Billboards:
During the 1998 World Cup a special issue of the Gazzetta Dello Sport was filled with portraits of all the top Nike Strikers of all international teams.
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| Today more than ever Goalkeepers need your help Association against Cruelty towards Goalkeepers | 
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| Save a career. Miss a goal. Association against Cruelty towards Goalkeepers | 
During the 1998 World Cup a special issue of the Gazzetta Dello Sport was filled with portraits of all the top Nike Strikers of all international teams.

